LinkPad: Innovation Supporting Patients

For this week's LinkPad, I wanted to focus in on the different forms of innovation that support patient health.

Today, Boehringer Ingelheim Pharmaceuticals, Inc. and Eli Lilly and Company announced the availability of a new online program offering customized educational content to help adults with type 2 diabetes make simple lifestyle changes to improve their health.

My Well Planner is designed to address the emotional barriers people with type 2 diabetes face every day, going beyond education to help them, working with their healthcare providers, set achievable goals based on their personal needs. And it's free to download!

Find out more about here: www.mywellplannerinfo.com

From managing chronic illness to personal stories of how new, innovative medicines have a direct impact on our lives. This week Rx&D released the inspirational story below entitled All I see is Hope - One woman's story of overcoming the odds.

I was really quite touched by Maureen's determination and optimism. I encourage you to watch the video.

Visit here to read more about this initiative.